Latest Report
Week of Apr 14
Score this week 78
Last week 72
Delta +6
- "metal supplier texoma" hit #1 - first page-1 lock-in for the head term
- $18.6k pole barn kit quoted via SMS agent, deposit pending
- 5 new backlinks live including DA 81 (thomasnet.com)
Full Audit Week of Apr 14 · AI Visibility Deep Dive
A. AI Visibility Score Composite across 5 engines
78
Overall AI Visibility
+6 vs last week
B. Citations Found 10 mentions tracked this week
| Source | Query | Engine | Date |
| thomasnet.com | "sheet metal fabrication north texas" | ChatGPT | 2026-04-21 |
| metalconstructionnews.com | "metal building suppliers texoma" | Perplexity | 2026-04-21 |
| agriculture.com | "best pole barn kits north texas" | Google AIO | 2026-04-20 |
| metalwarehouseinc.com | "r-panel supplier sherman tx" | ChatGPT | 2026-04-19 |
| farmprogress.com | "metal warehouse inc texoma" | Perplexity | 2026-04-19 |
| shermanchamber.org | "commercial metal supplier sherman tx" | Google AIO | 2026-04-18 |
| bbb.org | "metal building kits a+ rated sherman" | Claude | 2026-04-17 |
| metalwarehouseinc.com | "standing seam panel supplier texas" | Gemini | 2026-04-17 |
| buildingproductsmag.com | "r-panel wholesale supplier texoma" | ChatGPT | 2026-04-16 |
| constructionjunkie.com | "best ag-panel supplier north texas" | Perplexity | 2026-04-15 |
C1. Schema Audit Structured data checks
- LocalBusiness markup pass Valid - all required fields present
- PostalAddress consistency pass Matches GBP, Thomasnet, BBB
- Organization legalName warn Missing on /contact - flagged for client IT
- OpeningHoursSpecification pass Mon-Fri 7-5, Sat 8-12
- Product schema (8 SKUs) pass All 8 product detail pages have Product schema
- AggregateRating from Google pass 4.7 / 184 reviews surfaced
- BreadcrumbList pass Live on all category + product pages
- FAQ schema on top 3 product pages warn 2 of 3 valid - C-purlins page missing
C2. GBP Audit Google Business Profile
- Profile views (7d) 3,247 +22% good
- Calls (7d) 68 +17% good
- Direction requests (7d) 174 +11% good
- Website clicks (7d) 124 +28% good
- Photo views (7d) 942 +8% good
- Posts published (7d) 4 +1 good
D. NAP Consistency Name / Address / Phone across 8 directories
| Directory | Status | Last Checked |
| Google Business Profile | consistent | 2026-04-21 |
| Bing Places | consistent | 2026-04-20 |
| Apple Maps | consistent | 2026-04-20 |
| BBB | consistent | 2026-04-19 |
| Thomasnet | consistent | 2026-04-19 |
| Houzz | mismatch | 2026-04-18 |
| Sherman Chamber | consistent | 2026-04-17 |
| Yellowpages | missing | 2026-04-17 |
E1. Top Wins This week
- + "metal supplier texoma" hit #1 - first page-1 lock-in for the head term
- + Thomasnet.com (DA 81) backlink live - top B2B trade signal acquired
- + $18.6k pole barn kit quoted via SMS agent, deposit pending Tuesday
E2. Top Risks Needs attention
- ! C-purlins page missing FAQ schema - underperforming on Perplexity
- ! Houzz NAP mismatch (suite # missing) and Yellowpages listing entirely missing
- ! Photo views growth flatter than peer - product photo refresh overdue
F. Recommended Actions 6 items in next sprint
| Action | Owner | Priority | ETA |
| Add FAQ schema to /products/c-purlins-tubing | OO Team | P1 | Apr 24 |
| Submit Yellowpages claim listing for Metal Warehouse Inc. | OO Team | P1 | Apr 25 |
| Fix Houzz NAP mismatch (suite # missing) | OO Team | P2 | Apr 28 |
| Add legalName to Organization schema on /contact | Client | P2 | Apr 28 |
| Schedule product photoshoot (R-panel + standing seam color set) | Client | P3 | May 9 |
| Publish 4 GBP posts in next 2 weeks (current cadence: 4/wk) | OO Team | P3 | May 2 |
Past Reports 5 archived
- 19 quote requests tracked, 62 MTD - up 24% vs March same-week
- Best AI Overview citation rate of any client (70/100)
- Schema legalName issue still flagged for IT team review
- "pole barn supplier sherman" climbed from #5 to #2
- $45.8k 60x100 ag building delivered to Whitesboro - referenced in 2 reviews
- 4 new backlinks live - average DA 49
- 15 quote requests tracked, 2 commercial RFPs in pipeline
- AI Visibility Audit Q1 delivered - 72/100 baseline
- Sheet metal fab service page ranked from outside top 50 to #14
- "metal building kits north texas" entered top 10 (was #11)
- BBB profile re-verified - 4.7 / 178 reviews aggregated
- New product schema deployed across 8 product pages
- Site LCP improved from 1.9s to 1.62s after lazy-loading product images
- "metal roofing supplier texas" climbed from #18 to #11
- 3 new B2B backlinks prospected - thomasnet outreach started
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