⚠ Demo data · the figures shown for ANC Movers are sample placeholders, not real results. Live data starts once this client's Google access is granted.
Latest Report
Week of Apr 14
Score this week 64
Last week 59
Delta +5
- ANC Movers cited by ChatGPT for "best senior movers Vancouver WA" - AI visibility score up 5pts to 64
- "movers vancouver wa" climbed from position 6 to 4 - highest ranking since launch
- Schema errors reduced from 7 to 4 - LocalBusiness and Service entities now passing
Full Audit Week of Apr 14 · AI Visibility Deep Dive
A. AI Visibility Score Composite across 5 engines
64
Overall AI Visibility
+5 vs last week
B. Citations Found 8 mentions tracked this week
| Source | Query | Engine | Date |
| portlandchamber.org | "best moving companies portland oregon" | ChatGPT | 2026-04-21 |
| bbb.org | "top rated movers vancouver wa" | Perplexity | 2026-04-20 |
| angi.com | "senior moving services portland or" | ChatGPT | 2026-04-19 |
| yelp.com | "movers near me vancouver washington" | Google AIO | 2026-04-18 |
| homeadvisor.com | "full service packing company portland" | Perplexity | 2026-04-17 |
| movers-assoc-pnw.org | "certified movers pacific northwest" | Claude | 2026-04-17 |
| ancmovers.com | "long distance movers portland to california" | Perplexity | 2026-04-16 |
| wamovingdirectory.com | "moving company longview wa reviews" | Gemini | 2026-04-15 |
C1. Schema Audit Structured data checks
- LocalBusiness markup pass Valid - all required fields present across primary and secondary locations
- PostalAddress (3 locations) warn Longview WA address missing PostalCode field on /longview page
- Service entity - local moving pass MovingService schema valid, linked to LocalBusiness
- Service entity - senior moving fail Senior moving page lacks Service schema entirely - P1 fix needed
- Service entity - long distance fail Long distance page has incomplete Service markup, missing areaServed
- AggregateRating fail AggregateRating schema missing site-wide - review count not surfaced in AI results
- OpeningHoursSpecification pass Mon-Sat 7-7 valid on all location pages
- BreadcrumbList fail Missing on all service detail pages - dev ticket ANC-014 open
C2. GBP Audit Google Business Profile
- Profile views (7d) 3,114 +18% good
- Calls (7d) 58 +24% good
- Direction requests (7d) 148 +14% good
- Website clicks (7d) 104 +28% good
- Photo views (7d) 982 +11% good
- Posts published (7d) 2 0 warn
D. NAP Consistency Name / Address / Phone across 8 directories
| Directory | Status | Last Checked |
| Google Business Profile | consistent | 2026-04-21 |
| Bing Places | consistent | 2026-04-20 |
| Apple Maps | mismatch | 2026-04-20 |
| BBB | consistent | 2026-04-19 |
| Yelp | consistent | 2026-04-19 |
| Angi / HomeAdvisor | consistent | 2026-04-18 |
| WA Moving Directory | consistent | 2026-04-18 |
| Portland Chamber | consistent | 2026-04-17 |
E1. Top Wins This week
- + ChatGPT cited ANC Movers for "senior movers Vancouver WA" - first confirmed AI citation for a high-intent query
- + "movers vancouver wa" hit position 4 - up from 7 at start of March, first-page top half
- + portlandchamber.org backlink (DA 62) now live - strongest authoritative link in the profile
E2. Top Risks Needs attention
- ! Schema coverage is the primary AI visibility blocker - 4 schema errors including missing AggregateRating and senior moving Service entity
- ! Apple Maps NAP mismatch (phone number format differs) - creating duplicate signal risk
- ! BreadcrumbList missing on all service pages - capping AIO citation depth and crawl confidence
F. Recommended Actions 4 items in next sprint
| Action | Owner | Priority | ETA |
| Add Service schema to senior-moving and long-distance service pages | OO Team | P1 | Apr 25 |
| Implement AggregateRating schema pulling live Google review count | OO Team | P1 | Apr 25 |
| Fix Apple Maps NAP - align phone format to GBP canonical | OO Team | P2 | Apr 28 |
| Add PostalCode to Longview WA LocalBusiness address schema | OO Team | P2 | Apr 28 |
Past Reports 3 archived
- AI visibility score up 6pts to 59 - Perplexity now citing ANC for long-distance Portland queries
- GBP calls up 32% MTD vs March, 19 organic calls tracked this week alone
- 3 senior move leads qualified this week - growth segment performing ahead of projections
- 3 long-distance leads qualified this week totaling $16,400 estimated value
- "senior movers vancouver wa" climbed from position 12 to 9 - entering second page
- portlandchamber.org backlink secured - expected to index within 10 days
- AI visibility score crossed 50 for first time - Gemini now returning ANC in local moving queries
- 2 post-move review requests sent via SMS, both resulted in 5-star Google reviews
- 6 new citation links prospected across OR/WA moving directories
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